[Oscar Wilde, Volume 1 (of 2) by Frank Harris]@TWC D-Link bookOscar Wilde, Volume 1 (of 2) CHAPTER VII 3/12
As he said, his admiration of himself was "a lifelong devotion," and he proclaimed his passion on the housetops. Our names happened to be mentioned together once in some paper, I think it was _The Pall Mall Gazette_.
He asked me what I was going to reply. "Nothing," I answered, "why should I bother? I've done nothing yet that deserves trumpeting." "You're making a mistake," he said seriously.
"If you wish for reputation and fame in this world, and success during your lifetime, you ought to seize every opportunity of advertising yourself.
You remember the Latin word, 'Fame springs from one's own house.' Like other wise sayings, it's not quite true; fame comes from oneself," and he laughed delightedly; "you must go about repeating how great you are till the dull crowd comes to believe it." "The prophet must proclaim himself, eh? and declare his own mission ?" "That's it," he replied with a smile; "that's it. "Every time my name is mentioned in a paper, I write at once to admit that I am the Messiah.
Why is Pears' soap successful? Not because it is better or cheaper than any other soap, but because it is more strenuously puffed.
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