STARTING A NEWSPAPER SYNDICATE Edward felt that his daytime hours, spent in a publishing atmosphere as stenographer with Henry Holt and Company, were more in line with his editorial duties during the evenings.

_The Brooklyn Magazine_ was soon earning a comfortable income for its two young proprietors, and their backers were entirely satisfied with the way it was being conducted.
In fact, one of these backers, Mr.Rufus T.Bush, associated with the Standard Oil Company, who became especially interested, thought he saw in the success of the magazine a possible opening for one of his sons, who was shortly to be graduated from college.

He talked to the publisher and editor about the idea, but the boys showed by their books that while there was a reasonable income for them, not wholly dependent on the magazine, there was no room for a third.
Mr.Bush now suggested that he buy the magazine for his son, alter its name, enlarge its scope, and make of it a national periodical.
Arrangements were concluded, those who had financially backed the venture were fully paid, and the two boys received a satisfactory amount for their work in building up the magazine.

Mr.Bush asked Edward to suggest a name for the new periodical, and in the following month of May, 1887, _The Brooklyn Magazine_ became _The American Magazine_, with its publication office in New York.

But, though a great deal of money was spent on the new magazine, it did not succeed.
Mr.Bush sold his interest in the periodical, which, once more changing its name, became _The Cosmopolitan Magazine_.