Instead of feeding them with mere entertainment, why not give them food for serious thought?
It seemed therefore a most fertile idea when the "Paramount Pictograph" was founded to carry intellectual messages and ambitious discussions into the film houses.

Political and economic, social and hygienic, technical and industrial, esthetic and scientific questions can in no way be brought nearer to the grasp of millions.

The editors will have to take care that the discussions do not degenerate into one-sided propaganda, but so must the editors of a printed magazine.

Among the scientists the psychologist may have a particular interest in this latest venture of the film world.

The screen ought to offer a unique opportunity to interest wide circles in psychological experiments and mental tests and in this way to spread the knowledge of their importance for vocational guidance and the practical affairs of life.
Yet that power of the moving pictures to supplement the school room and the newspaper and the library by spreading information and knowledge is, after all, secondary to their general task, to bring entertainment and amusement to the masses.