From those who owe it to you as a duty, exact it rigorously.

See that they who can come themselves do come themselves, and that they who cannot, send others in their places." What an idea does this give as to the labor of a candidate in Rome! I can imagine it to be worse even than the canvassing of an English borough, which to a man of spirit and honor is the most degrading of all existing employments not held to be absolutely disgraceful.
Quintus then goes on from the special management of friends to the general work of canvassing.

"It requires the remembering of men's names"-- "nomenclationem," a happy word we do not possess--"flattery, diligence, sweetness of temper, good report, and a high standing in the Republic.

Let it be seen that you have been at the trouble to remember people, and practise yourself to it so that the power may increase with you.

There is nothing so alluring to the citizen as that.