For other purposes the president used other things.

For example at a friendly dinner at the Mausoleum Club where light conversation was in order, Dr.Boomer chatted, as has been seen, on the archaeological remains of the Navajos.

In the same way, at Mrs.Rasselyer-Brown's Dante luncheons, he generally talked of the Italian _cinquecentisti_ and whether Gian Gobbo della Scala had left a greater name than Can Grande della Spiggiola.
But such talk as that was naturally only for women.

Businessmen are much too shrewd for that kind of thing; in fact, so shrewd are they, as President Boomer had long since discovered, that nothing pleases them so much as the quiet, firm assumption that they know Latin.

It is like writing them up an asset.