[The Age of Big Business by Burton J. Hendrick]@TWC D-Link book
The Age of Big Business

CHAPTER VII
15/32

Why not give every poor man a Fifth Avenue house?
Frenchmen and Englishmen scouted the idea that any one could make a cheap automobile.

Its machinery was particularly refined and called for the highest grade of steel; the clever Americans might use their labor-saving devices on many products, but only skillful hand work could turn out a motor car.

European manufacturers regarded each car as a separate problem; they individualized its manufacture almost as scrupulously as a painter paints his portrait or a poet writes his poem.

The result was that only a man with several thousand dollars could purchase one.

But Henry Ford--and afterward other American makers--had quite a different conception.
Henry Ford's earliest banker was the proprietor of a quick-lunch wagon at which the inventor used to eat his midnight meal after his hard evening's work in the shed.


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